Top Factors That Has Led To The Rapid Growth Of African Fashion
African fashion is the traditional African clothes designs that most of Africans wear. But with interaction with western countries, the designers employed the different design ideas to the traditional clothing making them smarter. This is a short description on the African fashion.
African fashion industry has been experiencing a rapid growth as a silent industry. This has been advantageous to the general African economy since tis sector has made it grow too. In the past few years, African economy has been dependent on the manufacturing industry for its development.
This has raised questions why this industry is growing too rapidly. The reason, why I wrote this article, is to give out the reasons that have influenced its growth.
Media has played a big role in the growth of African fashion industry by advertising the African fashion designs. This has attracted great attention of most people in Africa and outside Africa. More celebrities and rich people around the world showed great interest in the African fashion. This in return has made the industry so popular hence more customers have been created and this has led to its growth.
The industry has grown rapidly due to the high population in Africa. The population creates a big market for the African outfits and as a result, its prosperity. And another thing that makes the fashion even more popular in Africa is that Africans have many young populations who have great interest in the African fashion. This has made the Africans designers to enjoy more profits due to high demand. Also designers have been more creative attracting more youths to the fashion.
African fashion is ever growing due to the rapid growth of middle-class American population. The reason behind this is that the African fashion targets people with disposable income. Sometimes back in US, most people in the middle class could only try to get the basic needs. The poverty in the middle class led to poor growing economy of the African fashion
Also, the fast movement of this industry helps it to develop rapidly. Since the economy of Africa is exclusive of Africa, few people do come to inverts in Kenya. It reactions help in the mix of ideas hence the designs that are made do have other different cultures. This has led to creation of unique and good designs of the African fashion that do have different colors and prints. This has made the African fashion industry to grow rapidly.
These are the main reasons why we have been experiencing a high growth rate of the African fashion economy. Some of the best African fashion include Ankara and Kente. Church African fashion and even official African fashion are some designs that designers make.